To attract customers, it’s critical for Alpine Group to maintain a good share of its products on the main displays in the NTO stores. It shows exactly where specific products are placed. Store design and visual merchandising work together to sell your products but only if you arrange things strategically. A planogram is a visual merchandising mechanism. For stores and associates, they receive clear direction which helps maximize sales and strengthen performance, while also allowing them quickly look-up specific SKUs due to the integration of store inventory. Planogram 101: The Ultimate Guide to Store Design. While IRI, Nielsen, and industry associations can provide you and your company with crucial outside information based on data and analysis, in-person store checks represent your very personal evaluation of the state of your category.

As visual merchandising is an established retail practice. A diagram or model that indicates the placement of retail products on shelves to maximize sales. Benefits for HQ include everything from localized store planograms that reflect data-driven store profiles, to improved visibility into floor plans across teams, to Automated Photo Compliance (APC) which allows employees to simply hold a phone up to fixtures to demonstrate compliance while empowering retail leaders with a ‘realogram’ for each store and a quick way to assess store effectiveness. Planograms can range from simple visual diagrams to detailed 3D renderings of the retail store space. OR offers clients a simple tool that allows them to refine floor plans with one click, expedite go-to-market strategies, and reduce level of effort (LOE) among frontline staff, saving them money and improving the bottom line. As we wrote about here, OR’s retail management platform and its one-click planogramming feature is leading the way in elevating both planogram effectiveness as well as strengthening compliance.

Retail store planogram